VIP Programs
Learn how to create and manage VIP programs for preferred clients.
Overview
VIP Programs allow you to offer special pricing, discounts, and benefits to your preferred clients. Build loyalty and encourage repeat purchases through tiered VIP benefits.
Accessing VIP Management
From Dashboard
- Navigate to VIP in the supplier sidebar
- View and manage VIP categories
- Assign clients to VIP tiers
VIP Categories
What are VIP Categories?
VIP categories are tiers of benefits you create:
- Different discount levels
- Special shipping options
- Custom pricing arrangements
- Exclusive access
Creating VIP Categories
To create a new VIP category:
- Click Create VIP Category
- Enter category name
- Configure benefits
- Set a category color
- Save the category
Category Configuration
Basic Information
Category Name
- Descriptive name for the tier
- Example: "Gold Partners", "Premium Clients"
Category Color
- Visual identifier for the tier
- Appears on badges and indicators
Benefit Types
VIP categories can include these benefit types:
| Type | Description |
|---|---|
| Free Shipping | No shipping charges on orders |
| Percentage Discount | % off on all products |
| Flat Discount | Fixed amount off per product |
| Percentage + Free Shipping | Combined benefits |
| Flat Discount + Free Shipping | Combined benefits |
Discount Configuration
Percentage Discount
- Set discount percentage (e.g., 10%, 15%)
- Applied to all product prices
- Shows as reduced price
Flat Discount
- Fixed amount off per product
- Specify currency
- Applied uniformly
Assigning Clients
Adding Clients to VIP
To assign a client to a VIP category:
- Open the VIP category
- Click Add Clients
- Search for clinics
- Select and confirm
Or from Client Details:
- Open client profile
- Navigate to VIP section
- Select VIP category
- Save changes
Removing VIP Status
To remove a client from VIP:
- Open VIP category or client profile
- Remove the VIP assignment
- Confirm removal
- Standard pricing resumes
How VIP Pricing Works
Price Display
When a VIP client browses:
- They see their VIP-discounted prices
- VIP badge appears on products
- Original price may show with strikethrough
- Savings are visible
Checkout
During checkout:
- VIP pricing is applied automatically
- Discounts show in cart
- Free shipping applied if included
- Clear indication of VIP benefits
VIP Indicators
Clients see VIP status through:
- Crown badge on products
- Tooltip showing VIP benefits
- Price displays showing discount
- Cart summary with savings
Managing Categories
Editing Categories
To modify a VIP category:
- Open the category
- Click Edit
- Adjust name, benefits, or color
- Save changes
- Existing assignments keep new benefits
Deactivating Categories
To temporarily disable:
- Open category settings
- Set to inactive
- Benefits pause for assigned clients
- Reactivate when ready
Deleting Categories
To remove permanently:
- Remove all client assignments first
- Delete the category
- Cannot be undone
Multiple VIP Tiers
Creating Tier Levels
Create multiple tiers for different clients:
- Bronze: 5% discount
- Silver: 10% discount + free shipping
- Gold: 15% discount + free shipping
- Platinum: 20% discount + free shipping
Tier Strategy
Consider:
- Purchase volume thresholds
- Long-term relationships
- Strategic partnerships
- Contract requirements
Reporting
VIP Analytics
Track VIP program effectiveness:
- VIP clients vs standard
- Revenue from VIP clients
- Average order value comparison
- VIP retention rates
Client Reports
View VIP-specific data:
- Clients per category
- Discount amounts given
- Free shipping costs
- Program ROI
Permissions
VIP management requires:
| Permission | Capability |
|---|---|
| View Clients | See VIP assignments |
| Edit Clients | Manage VIP assignments |
Creating and editing categories may require additional admin permissions.
Best Practices
Category Design
- Clear Naming: Descriptive, professional names
- Logical Tiers: Progressive benefit levels
- Distinct Colors: Easy visual identification
- Documented Criteria: Clear qualification rules
Client Assignment
- Objective Criteria: Fair qualification standards
- Regular Review: Periodic tier assessment
- Communication: Inform clients of their status
- Upgrade Path: Clear progression between tiers
Program Management
- Track Performance: Monitor program effectiveness
- Adjust Benefits: Optimize based on results
- Competitive Analysis: Compare to market offerings
- Client Feedback: Gather input on program value
Troubleshooting
VIP Not Showing
- Verify category is active
- Check client assignment
- Confirm pricing is set
- Clear browser cache
Wrong Discount Applied
- Check category configuration
- Verify client assignment
- Review multiple assignments
- Contact support if persists
Free Shipping Not Working
- Confirm benefit includes free shipping
- Check order meets requirements
- Verify shipping configuration
- Review category settings